Harley-Davidson
Harley-Davidson® of Glendale and Santa Clarita are two of the most popular motorcycle shop in Los Angeles area — a very competitive geo-location to run PPC ads for Harley Davidson Motorcycles. Despite targeting a highly-competitive market, we experimented advanced bidding strategies and budget optimization that delivered the client outstanding results.
Challenge
Harley Davidson dealerships are facing a highly-competitive market to run PPC campaigns. Despite targeting a highly-competitive market, we experimented advanced bidding strategies and budget optimization that delivered the client outstanding results.
Approach
Implemented effective account structure
Created conversion-optimized landing pages
Continuous optimization and testing
A/B Testing of landing page and Ad copies
Bid strategy optimization
Results
Our Google campaign generated over +200 new leads per month and increase conversion rate by optimizing media spend and previous cost per acquisition.
GOOGLE ADVERTISING
We constantly test to determine optimal keyword combinations, text ads, and landing pages to optimize spend and exceed goals. Additionally, depending on the paid search ad platform, ad types can include Display, Shopping, Email ads, and Video Ads (YouTube).
Average CTR
0%Conversion Rate
+0%Cost Per Conversion
-0%New Leads Generated
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